FEATURED SNIPPETS EXPLAINED

WHAT ARE FEATURED SNIPPETS

• Featured Snippets are situated at the top of Google as an AI answer to a search query.

• Google takes a snippet of information from a random website that best explains the search query.

• Websites featured at the Top of Google’s will receive massive exposure and lots of website traffic.

• To appear as a Featured Snippet on Google, your website must:

A. Produce High-Quality Content

B. Identify Commonly Asked Questions in your Industry

C. Include these common questions in your H2/H3 heading tags.

D. Produce a direct and clear answer to the common questions.

FEATURED SNIPPETS TYPES

PARAGRAPH

Featured Snippets can appear in a small paragraph which have around 40-60 words.

LIST

Featured Snippets can appear as a bulleted list giving step by step instructions to accomplish something.

TABLE

Featured Snippets can appear as a table format, comparing statistics or prices.

VIDEO

Featured Snippets can show popular and relevant YouTube videos explaining the search query.

FREQUENTLY ASKED QUESTIONS

How do websites get a featured snippet?

Google pulls the best answers from websites that give clear, direct explanations to commonly asked questions.

Do featured snippets increase clicks?

Yes. The website sits on the top position of Google. Featured Snippets boost visibility and trust, but in some cases users get the answer without clicking.

What types of content can rank for a featured snippet?

Well written information such as short paragraphs, lists, tables, and step-by-step instructions.

Do I need to be in position 1 to get a featured snippet?

No, however many snippets come from pages ranking in positions 2–5.

How can I improve my chances of getting a featured snippet?

Answer questions concisely, use headings, format your content clean, and target long-tail queries. It also helps when the question is a H3 or H4 html heading.

Can multiple pages from my website get featured snippets?

Yes! Google can choose different pages for different questions.

Do featured snippets help with voice search?

Yes! Most voice assistants read answers directly from featured snippets.

Can paid ads appear as featured snippets?

No. Featured snippets are not part of the Google Ads marketing platform, they are 100% organic.